Syllabus: Global Entrepreneurship  ENTR.6700.201   Fall 2016    Jack M Wilson, PhD,  [Jack M. Wilson],  Distinguished Professor of Higher Education, Emerging Technologies, and Innovation

Course Description-Catalog: Global Entrepreneurship. This course is an elective in the Manning School of Business graduate programs in the MBA and MS in Innovation and Technology Entrepreneurship (MSITE).
Course Overview: This course discusses the challenge of global entrepreneurship and the opportunities for it in a world in which the economic and cultural context is rapidly changing. It begins with an overview of these changes and a description of the particular challenges in the rapidly growing and changing major markets of the Eurozone, China, India, Eastern Europe, Japan, the Middle East, Latin America and other smaller but significant market areas. It will discuss different approaches to global entrepreneurship, the influences of macro forces, such as economic trends, cultural issues, political and regulatory environments, and other issues. It will assume a knowledge of the basic issues in domestic entrepreneurship such as: opportunity recognition, team building, fundraising, marketing, financing, organizational governance, ethical and regulatory issues, and social and environmental issues, but the course will show how these issues might be different in the different political, economic, regulatory, cultural, and religious environments.;   
Office: Pasteur 414
Course Times: Tue: 3:30-6:20 pm  
Location:  Pasteur 213 or TBD
Web link:
Course Link:
Case Study Collection:
Other Entrepreneurship Resources:
Glossary of Useful Business Terms and Acronyms  [Glossary]


Start Date

Tentative Case Study

Assignment Topic




1.   Intro to International Entrepreneurship and International Business  and 2. Generational Change in the World Environment and 
               Group Formation and Project Assignments



Harris MacNeill -Champ

3.   Global Diversity-Legal-Cultural-Ed-More  and 4. Intro to some Global Entrepreneurs 



Virgin-Richard Branson

5.   Global Entrepreneurship Strategy




6.   Global Economics and Free Trade



Apple-Supply Chain

7.   Types Of Global Opportunities and 8. Various Ways to Enter Global Markets      




 9.  Global Finance and mid-term exam -covers material week  1 - 5



Tata Nano

10. Global Business Planning    11.    Business Models and the Lean Launchpad 




12.  Global Franchising   13.  Issues in Exporting




14.  Cross-Cultural Customs and Communication Styles          



Red Bull-Dietrich Mateschitz

15.  Europe     




16.  China



Mercado Libre

17.   Latin America  and 18. Africa



"Desh" Gururaj Deshpande

19.  India   and 20.   International Entrepreneurship Education and development



Learning Outcomes: Upon successful completion of the course, you should be able to:

  1.  Understand and appreciate importance of global entrepreneurship in 21st Century
  2.  Learn how to think ‘globally’ and identify opportunities and challenges as they contemplate entrepreneurial ventures
  3.  Be aware of the challenges of operating in cross national and cultural environments.
  4.  Be cognizant of the ethical and legal challenges of operating in a multinational fashion.
  5.  Understand similarities and differences of entrepreneurship between Developed, Emerging and Transitioning Economies.
  6.  Use frameworks, concepts, and methodologies to explore and potentially exploit global opportunities.
  7. Be familiar with the effects of these global and multinational environments on the activities and concepts associated with launching and running a new venture, such as marketing, financing, global and ethical issues, political, legal and regulatory issues, social and environmental issues, and issues involving rapidly changing technology and infrastructure.

Prerequisites for the Course
There are no pre-requisites for this course other than graduate standing.
Course Materials:
Text: There is no text for this course.  The reading materials are online.
Course materials will be posted on a website at
Supplemental Readings:

  1. The 2012 Global Entrepreneurship and Development Index (GEDI): Perspectives from the Americas    

  3.  GEM: Special Report on Entrepreneurial Employee Activity
  4.  Global Entrepreneurship: The Contrasting Cases of China and India

  5. Global Entrepreneurship, Shawn Carraher, Dianne Welsh ISBN-13: 978-0757562112 2nd Edition.
  6. Video: Global Entrepreneurship Monitor

How You Will Be Graded
Your final course grade will be based on the following:
Course Grading:  The grading in this course will consist of

  1.  Class participation (10%).
  2.  Mid-term exam (30%)
  3.  Final exam (40%),
  4. An oral presentation to the class presenting a case study of global entrepreneurship as listed in the schedule. (20%).

You will be expected to take a midterm and final as laid out in the schedule and syllabus for the course.  Each exam will consist of 50 questions that consist of multiple choice, matching, or true false questions.  You will have one and a half hours (90 minutes) to complete the tests.

Class Case Presentation:
Each student will present one of the case studies listed in the syllabus (or another similar case study selected by mutual agreement).  You should review these cases and decide which one you might like to present.  As an alternative, you may request to present a different case that illustrates points being covered in the related material.  If the instructor agrees, then that case will replace the case on the syllabus.  Although the syllabus provides some guidance for the case, the student is expected to research the case and then present that case to the class and lead the class in discussion of the case. The student is expect to turn in the slides (PowerPoint, Prezi, etc.) used during the class presentation after the presentation and discussion is complete.
Academic Integrity Policy
UMass Lowell students are expected to be honest and to respect ethical standards in meeting academic assignments and requirements. A student who cheats on an examination or assignment is subject to administrative dismissal. Please visit the Academic Integrity Web site for specific details regarding this policy.


% Total Grade
Midterm exam 30
Final Exam 40
Class Case Presentation 20
Class Participation 10
Total: 100%

Grade by percentage
94-100   A
90-93   A-
87-89   B+
84-86   B
80-83   B-
77-79   C+
74-76   C
70-73   C-
67-69   D+
64-66   D
0-63   F

Student Disability Services
UMass Lowell students requiring academic accommodations should contact Student Disability Services for assistance